Second Life: Dollhouse or Reality?

This weekend I heard someone say, "Second Life is just a dollhouse where people spend their time dressing avatar dolls and furnishing virtual houses!" Someone else insisted, "Second Life is a game for people who don’t want to admit they’re roleplaying."

So what is Second Life? Is it just a game, a place where folks waste their time dressing dolls and role playing, or is it something more? This picture shows a dollhouse in Second Life that you can actually buy (at Babydolls Boutique), but let’s that put aside. The criticism of Second Life isn’t that it contains dollhouses, but that it is a dollhouse.

Dictionary.com quotes the following Random House Dictionary definition of a dollhouse as, "a miniature house the scale of children’s dolls," and the American Heritage® Dictionary definition as, "A small model house used as a children’s toy or to display miniature dolls and furniture."

If all a person ever does in Second Life is modify the appearance of their house, then the first description would be pretty accurate, but how many of us limit ourselves to working on our Second Life houses and doing nothing else? There may be some, but no one I know. If the dollhouse is taken to be Second Life itself, and not literally our houses in it, the analogy is even less valid. "Toy" and "miniature" do not begin to describe Second Life, a world which spans the globe, with generally 60,000 or more people logged on at any one time, and in which many of the world’s largest corporations and universities have an active presence. People are building businesses, establishing careers, and finding new ways to interact in Second Life. It is no dollhouse.

The role play argument may be slightly harder to dismiss. Dictionary.com offers two definitions for roleplay:
1. To assume the attitudes, actions, and discourse of (another), esp. in a make-believe situation in an effort to understand a differing point of view or social interaction: Management trainees were given a chance to roleplay labor negotiators.
2. To experiment with or experience (a situation or viewpoint) by playing a role: trainees role-playing management positions.

Roleplaying is clearly a huge and vibrant part of Second Life. It takes many forms. You can fight with guns, knives, and arrows in a reproduction of the 19th century American Southwest, or do high tech battle in science fiction sims. There are fantasy battles, and there’s even a reproduction of real life jail, where people can voluntarily be locked up as virtual prisoners for a week, or play at being guards or other prison staff. There’s also a virtual wrestling league where avatars can engage in wrestling matches; I wrote about it in April. It’s clearly roleplaying.

A few months ago, I wrote about a Muslim sim where you can go on a virtual Hajj. Roleplaying can be an attempt to understand other cultures, and this Hajj is one way of doing it. This is a classic, nongame use of roleplaying.

The line between roleplaying and real life becomes murkier in Second Life places like the 1920s Harlem Cotton Club, which I wrote about in May and New York City’s Chelsea Hotel, which I’ve also written about. Both are places that replicate a different time and place, where people can dress up to fit in with the setting, but where the primary reason for going is to listen to live music and dance.

Another murky area is the forms that our avatars take. Few people have avatars that mimic their real life appearance. Most of us don’t even try. When we choose avatars of a different gender, or nonhuman avatars, is it roleplaying?

But is everything in Second Life roleplaying? If a singer adopts a furry avatar and establishes a global base of fans through Second Life performances, or a college offers classes conducted entirely in Second Life (which I wrote about recently), or when Pop Art Lab tries to change how people worldwide listen to music, which I wrote about on Saturday, is it roleplaying?

It’s not. When people are creating new things, establishing new careers, and building businesses, they are generally not engaged in make-believe or simply playing roles. It’s for real. And this aspect of Second Life is real. Call it synthetic reality, augmented reality, or whatever you want, but it’s real, an augmentation of our physical lives, allowing us to do things and meet people we could not if we were limited to the physical world.

Second Life certainly can be used as a dollhouse or for roleplaying, but it can also be used – and is being used – for very real activities that augment our physical lives.


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Pop Art Lab celebrates its first birthday

Pop Art Lab's first birthday celebration

"Some people say Second Life is just a dollhouse," Mankind Tracer told dancers during a break between songs while performing at Pop Art Lab’s first birthday bash on Saturday. He was quoting cynics who question the seriousness of virtual worlds such as Second Life and say we are doing nothing more than dressing up our avatar dolls and furnishing our virtual dollhouses.

Cynics about cars and telephones a century ago, who viewed these new contraptions as nothing more than toys for dabblers that would never have any serious application, could not see how thoroughly each would change the world. Today’s cynics make the same mistake in dismissing Second Life and other virtual worlds.

The performers at the Pop Art Lab birthday party are one example of the many ways virtual worlds are changing our world. Not long ago, performers starting out in their career were limited to local stages; today, their avatars can perform before global audiences. The performances on Saturday reminded me again of what extraordinary musical performers we have in Second Life. In addition to Mankind Tracer and his Tracerettes, Pop Art Lab party goers were entertained by singers Hazideon Zarco, Avvy Banzrane, Obeloinkment Wigglesworth, and Starflower Orbit performing a combination of classic Sixties songs and their own compositions.

Claus Uriza at Pop Art Lab's first birthday celebration
Pop Art Lab’s founder Claus Uriza

The theme for the party was the psychedelic Sixties. Some guests got totally into the role, such as the woman shown in the picture here, smoking what appeared to be an enormous joint while dancing. Avatars could also recline in flower seats rotating slowly above the dance floor and enjoy 3D art contributed by the Caerleon Art Collective.

These photos and the ones below are all from the Pop Art Lab party.

This was my first visit to Pop Arts Lab. I’d been intending to visit ever since hearing founder Claus Uriza talk about it at the Second Life Community Convention in San Francisco last month (see my coverage of Day 1, Day 2, Day 3, and Day 4), but I was always too busy to take the time. On Saturday, however, I decided to skip other important business I should have been tending to and instead I logged onto Second Life and teleported to the party. I’m glad I did!

Pop Art Lab's first birthday celebration

The party itself was fun, and the music excellent, but the Pop Art Lab itself was the important discovery. I didn’t get to explore it at the party, but I plan to return. Even apart from what it offers, visually it’s a treat, very imaginatively laid out.

Pop Art Lab consists of themed music domes clustered around a dance circle, with bean bags scattered around for those who don’t want to dance. There are domes devoted to Rock, Pop, Hip Hop R&B, and Electronica, and a stage. There’s more than I have the space or time describe here. It’s not a club, but a place to go hang out, alone or with friends, listening to a variety of music in a wildly imaginative 3D environment. The best way for you to learn more is to pay a visit.

The party may be over, but Pop Art Lab remains a fascinating place to visit. Second Life members can teleport there at slurl.com/secondlife/Pop%20Art%20Lab/85/128/131. If you use Second Life’s in world Search to search for "Pop Art Lab" you’ll find not only the main teleport link, but teleport links for each of the themed music domes.

 
Celebrating Pop Art Lab's first birthday  
 
 
 
 


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Second Life 911 WTC Memorial pictures

911 memorials in Second Life

Today mourners gathered all day at Second Life’s 911 WTC Memorial site to pay respects to the 3,000 people who died on September 11, 2001. The ten pictures belown were all taken at the memorial site today.

Second Life members can teleport to the site,

Mourners at 911 WTC Memorial in Second Life Mounrners at 911 WTC Memorial  in Second Life
Mounrners at 911 WTC Memorial  in Second Life Mounrners at 911 WTC Memorial  in Second Life
Mounrners at 911 WTC Memorial  in Second Life Mounrners at 911 WTC Memorial  in Second Life
Mounrners at 911 WTC Memorial  in Second Life Mounrners at 911 WTC Memorial  in Second Life
Mounrners at 911 WTC Memorial  in Second Life


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911 Memorial Events

911 memorials in Second Life

Eight years ago, America awoke to an assault. Today, people around the world remember. Here are some events in Second Life to commemorate September 11, 2001. All times are Pacific (SLT). be sure to consult the Second Life events schedule for last minute changes. Also, note that Memorial Blue Angels and Memorial Live Performance are both scheduled for the same location 6pm-7pm. Second Life membes can teleport to the links provided for each event. If you’re not a Second Life member, you can join for free.

The following is a partial list of memorial events in Second Life on the eighth anniversary of September 11, 2001.   All times are Pacific (SLT). Be sure to consult the Second Life events schedule for last minute changes. Second Life members can teleport to the links provided for each event. If you’re not a Second Life member, you can join for free.

Starting 9am: Memorial at WTC in NYC sim: streaming video of Sept 11, 2001 all day. slurl.com/secondlife/NYC/87/134/24

9am – 11am: Memorial Blue Angels – Live music. slurl.com/secondlife/Salt%20Creek/20/74/22

Noon – 1pm: Memorial Blue Angels – Live music slurl.com/secondlife/Saddle%20Canyon/32/161/23

1pm – midnight: Memorial Blue Angels – Live music slurl.com/secondlife/Salt%20Creek/20/74/22

2pm – 3pm: Memorial Live Performance slurl.com/secondlife/Salt%20Creek/190/81/22

3pm-7pm: Poetry and music remembering 911 slurl.com/secondlife/Alajuela/181/76/22

6pm – 7pm: Memorial Live Performance slurl.com/secondlife/Salt%20Creek/20/74/22

6pm – 8pm: Club P4 Dance slurl.com/secondlife/Tian%20Di/89/115/42

6pm – 9pm: Sit and talk with others. slurl.com/secondlife/Cottonwood/251/203/103

7pm – 10pm: Coyote Country Saloon – music and onstage performances slurl.com/secondlife/Salt%20Creek/190/81/22

7pm – midnight: Memorial Live Performance slurl.com/secondlife/Salt%20Creek/190/81/22

Additionally, people will be gathering all day at the WTC memorial site slurl.com/secondlife/dAlliez%20Land%20Headquarters/108/148/26


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September 11 memorial in Second Life

Burning Life Festival in Second Life

Friday is the anniversary of the September 11 attacks. If it’s not convenient for you to honor those killed on that day by traveling to the memorials and sites where people died, you can visit a memorial in Second Life.

The Second Life Memorial consists of four polished grey slabs arranged in a square surrounding a pool, with names of the victims on all four walls. Names are grouped by where people died, the World Trade Center, the Pentagon, American Airline flights 11 and 77, and United Airlines flights 93 and 175. In a hallway behind one corner of the memorial, photographs of the victims line two walls.

As you walk around, rain falls gently and thunder rumbles overhead.

It’s impossible not to be overwhelmed with feeling for the enormity of what happened on that day. Each one of these nearly 3,000 victims was a person, with a life, a family, friends, and a future that was snuffed out in a flash. Walking around the memorial, seeing name after name, drives home the loss that so many suffered, the potential of so many that will never be reached.

The memorial is owned by Second Life’s Silicon Island group, founded by avatar Liam Kanno, who in real life is O. Liam Wright, who according to an article in 3PointD.com was at Ground Zero during the attack.

Second Life members can teleport to the memorial at slurl.com/secondlife/dAlliez%20Land%20Headquarters/108/149/26.
You might also want to visit the Ground Zero Museum Workshop website, groundzeromuseumworkshop.com.


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Free Land at Burning Life 2009

Burning Life Festival in Second Life

You can have land for free at Second Life‘s Burning Life festival, which will be held October 17-25, 2009. Not only won’t it cost you anything, it also won’t affect your tier if you already own land. You don’t even have to currently be a Second Life member (though you do have to join to get the land; basic memberships are free)..

However, this is not ordinary land. You will possess it only for a week, and you should consider it only if you are excited by the idea of Burning Man and Burning life, by the idea of people coming together once a year in the desert to cooperatively build a city from a barren desert, letting imaginations run wild, and then dismantle everything a week later, leaving the desert as barren as it was before, without a trace of what was briefly built there. You can learn more about Burning Man at www.burningman.com and at en.wikipedia.org/wiki/Burning_man. You can learn about Burning Life, Second Life’s version of Burning Man, at burninglife.secondlife.com. This picture (http://www.flickr.com/photos/andromega/ / CC BY-NC-SA 2.0) is from a past Burning Life

There are four ways you can get land at Burning Life; it’s all free, but on the condition that people who get the land adhere to the spirit of Burning Life: working together cooperatively as a community; nothing commercial, no sponsorships, no logos, and no tip jars; and adhering to the Ten Principles.

1. Walk-in campsites: These will be available in two half regions beginning October 17. It will be like camping in a national forest without designated campgrounds. You can claim some space and build there, as long as your building is done cooperatively with or at least respecting other builders in the area and not using more than your share of prims.

2. Land Rush: These will be about 275 parcels ranging in size from 1568 square meters with 350 prims up to 3360 square meters with 750 prims. These will be given to the first avatar who claims them in staged releases for about a week beginning around September 14.

3. Small Art Sites: These are about 90 parcels that will be given away in Land Rush style. They are in an areas called "open playa" that’s designed for smaller art works. Parcels are 576 square meters and have 300 prims each.

4. Theme Camps: These are 52 plots that will be awarded to "whoever proposes the most amusing, amazing, or interesting ways to engage their fellow Residents." If you’re looking for ideas, Linden Lab recommends taking a look at the Theme Camp list for the real life Burning Man festival, held every year in the Nevada desert.

For more information about getting free land at Burning Life, read the Burning Life process page. You should also consult the Burning Life home page.


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Books for Soldiers

Books For Soldiers social club in Second Life

Do you have any books, DVDs, and CDs that you no longer need? Books for Soldiers is a non-profit group based in North Carolina that coordinates sending them to our troops in Iraq and Afghanistan.

Books For Soldiers’ Second Life site, BFS Airfield, is a classic World War II hangar and airfield. You can learn to fly a Second Life vintage plane on the airfield or you can go into the hangar, where you can waltz, tango, or slow dance on the dance floor, and sit at a bar facing a map of the world’s air routes in the 1930s.

Most importantly, however, if you wander outside to the other end of the airfield, you’ll find an anachronistically modern pavilion where you can learn how you can donate books to the troops. Second Life members can visit the BFS Airfield at slurl.com/secondlife/Nimbus/221/109/24. You can also join the Second Life Books For Soldiers group.

To learn more about how you can donate books, DVDs, and CDs to soldiers or make a tax deductible donation to Books For Soldiers, visit booksforsoldiers.com. You’ll find detailed instructions on how to mail these items to soldiers, forums, and a another website run by Books For Soldiers, collegeforsoldiers.com. You can also follow them on Facebook and MySpace.


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Gamer

I don’t usually write about films, but the just-released film Gamer, in which much of the action takes place in online games, will be of interest to many Second Life residents.

Gamer was released last week. Directed and written by Mark Neveldine and Brian Taylor, it is a fast-paced action film with the tag line, "In the near future, you don’t live to play… you’ll play to live."

Set in a future in which humans control other humans in online games, the latest of which is "Slayers", which updates the ancient Roman gladiator arena to an online world in which ordinary people can play out their most vicious fantasies using real life prisoners as avatars. As with the Roman gladiators, prisoners being forced to fight in this online arena will be given their freedom if they survive 30 games. The story revolves around the prisoner Kable. He has won 27 matches, and now seeks to gain his freedom by defeating the game itself.

I haven’t seen the film yet myself, but sadly, reviews for Gamer have not been great. In fact, I’ve found only one so far that’s positive. Based on the reviews, you’re most likely to enjoy Gamer if you love loud, action films with lots of violence, or if you’re a fan of some of the actors in the film, who include Gerard Butler, Amber Valletta, Michael C. Hall, Kyra Sedgwick, Alison Lohman, and Ludacris.

A review in HollywoodReporter.com concludes, "The technical barrage of visual and digital effects, quick cuts and strobe lighting does produce something akin to the sensation of playing a video game. So why, one wonders, don’t potential viewers simply play one instead of watching this pale imitation?" Gamer’s website is gamerthemovie.com.

The review on SciFiMoviePage.com had similar thoughts about Gamer: "It’s an action flick directed by the guys who did Crank and stars Gerard Butler of 300! … So at a certain brain-dead teenager boy level we’re quite excited. After all, we liked Crank as much as the next guy. But come on! The whole futuristic blood sport thing is as old as science fiction itself!"

A review in Sonic-Cinema.com includes the line, "…this is head-exploding cinema, so long as you don’t really care about story, character, a sense of direction, or your ear drums."

Nick Schager‘s review in SlantMagazine.com concludes, "After over an hour of bludgeoning combat and facile commentary, the film momentarily comes alive when Castle performs a phenomenal taunting song-and-dance routine alongside his servile marionette goons to the tune of "I’ve Got You Under My Skin." Alas, it’s the only novel, lighthearted button the otherwise leaden Gamer pushes."

Michael Ransom has a more positive review on Collider.com: "It had some of the most entertaining and unique actions scenes I’ve seen in a while, and that’s coming from an ex-gamer. … I found this exhilarating to watch, because it seemed like Neveldine and Taylor finally broke the bounds of the typical action scenes I’ve seen coming out of Hollywood so often."


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Trademarking Your Avatar

Aimee Weber's Bellevue Bar in Second Life

Can you trademark your Second Life avatar? Yes, you can. The legal website law.com reports that entrepreneurs in Second Life have been applying for trademark protection for their avatars and that the US Trademark Office has now issued trademark #3531683 to Alyssa LaRoche for her Second Life avatar, Aimee Weber, for "computer programming services, namely, content creation for virtual worlds and three dimensional platforms."

This picture shows the interior of the Bellevue Bar, one of Aimee Weber’s creations in Second Life. Second Life members can visit it at slurl.com/secondlife/Hawthorne/198/221/23. You can also visit a church next door that she has converted into a club.

It’s not only the rapidly growing volume of trade in virtual worlds such as Second Life that is leading entrepreneurs to trademark their avatars, though the numbers themselves are staggering. In August 2009, 1,244 Second Life users made US$1,000 or more in world (source) and user in world transactions are expected to total about a half billion dollars in 2009 (source). One feature that makes Second Life particularly attractive to entrepreneurs and creative people – and what primarily attracted me to Second Life when I joined in 2004 – is that unlike most other virtual worlds, Second Life explicitly grants all intellectual property ownership rights to the creators.

Lately a new reason has emerged: the potential for moving avatars between worlds. Currently, virtual worlds are totally self contained. The technology is different for each world, and in most worlds other than Second Life, an avatar created in the world remain the property of the owners of the world. However in 2008 Linden Lab, owner and creator of Second Life, working with IBM teleported an avatar from Second Life to Open Sim. As this becomes more commonplace, the value of an avatar will increase for business and creative people. Your avatar is your identity in a virtual world, just as your name is in this world, and anyone with a stake in the reputation of their avatar will need to be able to control imitations by others.

You can read the full law.com article here.


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Internal Revenue Service in Second Life

IRS Careers Island in SEcond LIfe

You probably already know that some visionary employers are conducting business and even recruiting in Second Life, but you might be surprised to learn that some government agencies are doing it too, including the United States Internal Revenue Service (IRS). The agency saves millions of dollars by recruiting in Second Life, Steven Rothberg writes in his CollegeRecruiter.com blog.

The agency’s IRS Careers Island in Second Life offers a variety of features, starting of course with job information, including both career and seasonal jobs, and IRS forms. However, there’s more, intended to keep visitors entertained.

The attractions include: photo pose stands, where avatars can stand in front of a variety of backgrounds and assume various poses for photographing. Another attraction is a racetrack, where visitors are given free motorcycles and sports cars to drive on an underground parking-garage style race track. I had some problems with the race track however. I had to try three vehicles before I could get one that worked properly. The first two launched me into the sky! You’re also permitted to rez your own vehicle. There is also a sandbox where for public use, a theater, and educational and career centers. One perplexing feature is a teleport sign with an option for teleporting to "Linux ?????? Ubuntu," If you click it, you end up at a teleport sign with nothing apparently related to Linux in sight. The sim has only been open since February, so there are probably still a few bugs to be worked out.

Rothberg quotes Frank Stipe, the IRS’ Virtual Worlds & Social Networking Project Manager, as saying, "In the physical world, we could spend hundreds of thousands, if not millions, on sponsoring a race car that displays our brand in a field of thirty or more other cars. In the SL virtual world, we have spent a few thousand dollars to build complete entertainment and communications venue that includes a race course. IRS branding throughout the venue not only displays our messaging, but it also instantly dispenses marketing collateral and links to our Careers web site.

"We are now entering the relationship building phase where we are reaching out to universities that operate virtual campuses in Second Life to market directly to their students by sponsoring student projects in Second Life."

Second Life residents can teleport to IRS Careers Island at slurl.com/secondlife/IRS%20Careers%20Island/121/126/701.


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